Nonprofit organizations are getting a little help from friends. More and more nonprofits are inviting their biggest fans to spread the word and help raise funds for their causes.
An organization’s supporters can reach out to their network of friends to introduce them to the nonprofit through crowdfunding, walk-a-thons, giving days and more. Todd’s top P2P tips include:
- Engage donors;
- Cultivate relationships;
- Provide a sense of urgency (this will minimize procrastination);
- Create templates of messages;
- Provide training and guides for your fundraisers;
- Incorporate badges;
- Also, provide an opportunity for off-line gifts.
Oh, and don’t forget that Qgiv has a peer-to-peer fundraising platform that can help enhance P2P efforts.