Twitter is known for social engagement. Last week it was fun to take the talk of twitter off-line and into the classroom for some educational engagement in real life.

I was excited to share tips in a presentation called Twitter for Nonprofits at Austin Community College’s Center for Nonprofit Studies. Twitter is one social media tool that can be used to Inform, Engage and Move your audience in support of your nonprofit organization.

Here are some of the tips I shared:

• Know your audience, speak to your audience;
• Tell your story;
• Keep posting and interacting;
• Plan tweets (use a content calendar);
• Use quality content;
• Know your goals;
• Be authentic;
• Be patient.

Thank you to all who took the class! Thank you to ACC’s Center for Nonprofit Studies. Check out their list of upcoming classes. And happy tweeting!